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memorabilia memorabilia

  • 2018year

    2018  never forget our original mind and keep in mind our mission

  • 2017year

    2017  upgraded all the company brand, more embracing and admissible  

  • 2016year
    2016  established foshan excitement sporting goods trade co., ltd, an uninhibited skateboard club. 
  • 2015year

    2015 established foshan action sporting event planning co., ltd, which for brand promotion

     various exciting events were held across the country and staged a good show of “the return of the king”

    2015 sponsored guangdong province freestyle roller skating open tournament. 

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  • 2014year

     fully implemented brand strategy, structural adjustment promoted strategic transformation, repositioned domestic market into a diversified development

  • 2014year

    2014  named as guangdong province famous brand products by guangdong provincial bureau of quality and technical supervision

    achieved high production capacity of 5.8 million pairs of skates, 1 million pieces of helmets, and 1.1 million sets of protective gears, which haven’t been exceeded according to the third-party statistics 

  • 2013year

    formulated a grand blueprint for senhai's five-year plan strategic development

  • 2013year

    2013  upgraded to a provincial enterprise, namelyguangdong senhai sporting goods co., ltd



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  • 2012year
     established e-commerce dept and strongly stationed in t-mall
  • 2012year

    2012  established senhai’s 3rd factory, implemented lean production, specialized in oem for a hypermarket of sporting goods in european.

  • 2011year

    2011  established senhai’s 2nd factory, which specializes in helmet production and extend. 

    identified as a famous trademark of guangdong province by guangdong provincial administration for industry and commerce


  • 2010year

    2010  established panyu district branch factory

    paid taxes over 10 million rmb.

  • 2009year

    2009  established guangxi province branch factory

  • 2008year

    2008  established dongguan city branch factory, take measures of distributaries management

  • 2006year

    2006  vigorously introduced new equipment, learnt new technologies, upgraded to an integrated advanced national enterprise with r&d, design, manufacturing, sales and services

  • 2005year

    2005  the company moved to the new site with a total area of 33,000 square meters                 

    the products are exported to overseas and established a good reputation in the market, winning the favor and recognition of many foreign customers.

  • 2004year

    2004  from private enterprise to sino-foreign joint venture

  • 2003year

    2003   it has not been affected by the spread of the sars virus, but the domestic market was in full swing

  • 2001year
    2001  formally registered to use the "action dynamic" trademark
  • 2000year

    2000  joined the ispo munich fair in germany for 1st time. 


  • 1999year

    1999  foshan city senhai sporting goods co., ltd  officially was established

  • 1997year

    1997  after six months of hard working, the factory turned to a profit and developed from a customer to dozens of customers; changed its name to yongye hardware products factory and  built the first workshop in the village industrial park with the area of 1,100 square meters.

  • 1996year

    1996  when mr. vincent lin took over the small family workshop, there were only 20 employees and 6 injection moulding machines, with negative assets of 1.25 million rmb.

  • 1993year

    1993  senhai‘s predecessor – jiaxin hardware products factory specialized in the production of roller skate accessories, buckles, wheels, protective shells, etc.